All courses
Growth
Mastering Retention & Engagement
Mastering Retention & Engagement
Learn proven frameworks to retain, activate, and engage users
Learn proven frameworks to retain, activate, and engage users
By
Erika Warren, Casey Winters, and Shaun Clowes



Course outcomes
Learn how to define, measure, and analyze retention from first principles for your product.
Define your activation moments and metrics, analyze the activation journey, and identify key friction points.
Understand the various strategies of how to establish user habits quickly.
Learn the right engagement strategy for your product, measurement that aligns with that strategy, and analysis of engagement to find new opportunities.
Learn how to move users from low to high engagement and learn how to combine them to build a compounding growth machine.
Course outcomes
Learn how to define, measure, and analyze retention from first principles for your product.
Define your activation moments and metrics, analyze the activation journey, and identify key friction points.
Understand the various strategies of how to establish user habits quickly.
Learn the right engagement strategy for your product, measurement that aligns with that strategy, and analysis of engagement to find new opportunities.
Learn how to move users from low to high engagement and learn how to combine them to build a compounding growth machine.
Who this course is for
This course is designed for PMs, marketers, and other growth team members with 3+ years of experience who are focused on user retention.
Who this course is for
This course is designed for PMs, marketers, and other growth team members with 3+ years of experience who are focused on user retention.
Course created by
Mastering Retention & Engagement
Learn proven frameworks to retain, activate, and engage users
Get Reforge Learning
40+ on-demand courses
600+ practical how-to guides
1,400+ ready-to-use artifacts
Reforge extension with AI-powered expert advice
Mastering Retention & Engagement
Learn proven frameworks to retain, activate, and engage users
Get Reforge Learning
40+ on-demand courses
600+ practical how-to guides
1,400+ ready-to-use artifacts
Reforge extension with AI-powered expert advice





















