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Course starts
Apr 7
Mastering Product Analytics
Mastering Product Analytics
Use data to understand user behavior and make better product decisions
Use data to understand user behavior and make better product decisions
Hosted by
Crystal Widjaja



Course outcomes
Learn how to dive deeper into user interactions, define user segments, and make quantitatively prioritized, data-driven product decisions. By the end of the course, you will learn how to:
Identify the metrics that matter most for your product
Ensure you track the data you need to perform meaningful analyses
Build a deeper understanding of data assets, including how data models are structured and how to assess a dataset’s reliability
Master key analytical techniques that will help you analyze your user base and user behavior, including segmentation analysis, correlation analysis, retention cohorts, user journey funnels, and risk ratios
Understand how to create stronger partnerships with the Data team and gain buy-in from your stakeholders
Course outcomes
Learn how to dive deeper into user interactions, define user segments, and make quantitatively prioritized, data-driven product decisions. By the end of the course, you will learn how to:
Identify the metrics that matter most for your product
Ensure you track the data you need to perform meaningful analyses
Build a deeper understanding of data assets, including how data models are structured and how to assess a dataset’s reliability
Master key analytical techniques that will help you analyze your user base and user behavior, including segmentation analysis, correlation analysis, retention cohorts, user journey funnels, and risk ratios
Understand how to create stronger partnerships with the Data team and gain buy-in from your stakeholders
Who this course is for
Early-to-mid career product builders (3+ years of experience recommended)
Teams who have access to data and are seeking tools and tactics to become more data-enabled
Who this course is for
Early-to-mid career product builders (3+ years of experience recommended)
Teams who have access to data and are seeking tools and tactics to become more data-enabled
Who this course is not for
Note: This course is not intended for beginners just starting out in product or for those looking for advanced statistical modeling techniques. While this course is not focused on teaching SQL from scratch, SQL templates are provided in the async written content for those interested in running SQL analysis on their own internal databases.
Who this course is not for
Note: This course is not intended for beginners just starting out in product or for those looking for advanced statistical modeling techniques. While this course is not focused on teaching SQL from scratch, SQL templates are provided in the async written content for those interested in running SQL analysis on their own internal databases.
Course syllabus
Module
1
Altitude Maps
Module
2
Key Analytical Tools
Module
3
Advanced Data Diagnostics
Module
4
Instrument, Investigate, and Influence with Data
Course syllabus
Module
1
Altitude Maps
Module
2
Key Analytical Tools
Module
3
Advanced Data Diagnostics
Module
4
Instrument, Investigate, and Influence with Data
Live course schedule
Week
1
Tue, April 7
Altitude Maps
Week
2
Tue, April 14
Key Analytical Tools
Week
3
Tue, April 21
Advanced Data Diagnostics
Week
4
Tue, April 28
Instrument, Investigate, and Influence with Data
Live course schedule
Week
1
Tue, April 7
Altitude Maps
Week
2
Tue, April 14
Key Analytical Tools
Week
3
Tue, April 21
Advanced Data Diagnostics
Week
4
Tue, April 28
Instrument, Investigate, and Influence with Data
Unique benefits of live courses
Tackle challenging projects with direct access to top tech experts who have hands-on experience with the exact problem you're facing.
Live courses
On-demand courses
Study material
Step-by-step lessons, frameworks, tips & common mistakes, and examples
Direct access to tech experts
Live insights and advice from experts plus unlimited chat access with course host
✕
Weekly live sessions and recordings
Dive deeper into the lessons with course host insights and lively Q&A discussions
✕
Relevant case studies
Contextualize lessons with real-world insights from guest experts
✕
Collaborative learning
Dedicated Slack channel to engage with a group of peers sharing similar objective
✕
Structure and accountability
Weekly priorities to help you stay on track with your learning schedule
✕
Course hosted by
Course created by
Mastering Product Analytics
Use data to understand user behavior and make better product decisions
Mastering Product Analytics
Use data to understand user behavior and make better product decisions








