AI is fundamentally changing how the best product teams develop products. Today’s most innovative product managers are already using AI throughout their workflows - from building prototypes and analyzing customer feedback to crafting executive communication. While AI initially promised to boost PM efficiency, it has evolved into something far more powerful: a force multiplier for product thinking itself. AI now helps PMs uncover hidden patterns in data, generate novel product ideas, and develop sophisticated strategies, enabling unprecedented levels of both productivity and insight. What’s more, AI is even extending PM capabilities beyond their traditional role, enabling them to perform duties typically done by researchers, data analysts, product marketers, designers, and engineers.

However, expertise in leveraging AI for product management remains concentrated among early adopters. This course bridges that gap. We will equip those eager to take the plunge on how to reshape their product role with the power of AI. We will walk through each of the core deliverables that PMs are responsible for, teaching you how to not just work faster, but smarter with AI-enhanced thinking, and gain super powers beyond your traditional role, performing tasks typically taken on by your cross-functional peers.

This course goes well beyond the generic prompt libraries found elsewhere and dives deep into:

• Prototyping - We'll teach you how to master the emerging skill of AI prototyping, enabling you to quickly build a fully functional experience you can use to iterate with your team, align with executive stakeholders, and validate with customers.

• Customer Insights - We'll demonstrate how to leverage AI's strength in feedback synthesis to aggregate your raw customer feedback, translate it into actionable insights, and deliver it to you as daily customer insights.

• Data Insights - We'll share how you can leverage AI to ensure your data curiosities never go unanswered, covering exploratory data analysis as well as generating compelling dashboards, all without ever writing a line of SQL.

• Product Strategy - We'll teach you how to leverage AI and Deep Research as a strategic partner to understand your market and competitors, craft a compelling strategy, and tackle your thorniest strategic challenges.

• Product Execution - We'll show you how to win back your time by automating time consuming execution tasks, covering how to use AI to manage meetings, generate status updates, and craft compelling executive communication.