Tired of CSAT scores that scream “3/5” and tell you nothing else? Reforge Insights’ new AI-Powered CSAT turns every bland rating into a rich user story—probing for the why, auto-joining it with behavioral data, and piping real-time, team-specific insights straight into your sprint planning. Skip the spreadsheet detective work; see exactly what to fix before your next release.
https://www.loom.com/embed/3888c1e5012d4bf4b3f9b043c4b69902?sid=9dd9b8ec-c73b-4c9e-bdcd-8b061aab2a6a
Picture this: It's sprint planning, and your team drops this CSAT metric on you:
"We surveyed 500 users about the new checkout flow. 34% satisfaction rate. The comments... 'fine', 'works okay', 'meh'. We've got two weeks to decide: iterate or move on."
What are you supposed to do with that?
Sure, you could spend weeks conducting user interviews to dig deeper. But you're shipping features weekly, your backlog is overflowing, and leadership wants a decision by Friday.
You need insights that move at the speed of product development.
Introducing AI-Powered CSAT to Reforge Insights
Today we're extending Reforge Insights with AI-Powered CSAT—satisfaction measurement designed for teams that can't afford to wait months for meaningful feedback.
The difference? Instead of collecting just scores, we collect stories. Instead of just measuring sentiment, we surface specifics. Instead of quarterly reports, we deliver real-time personalized insights.
💬 Intelligent Follow-Ups (Not Dead-End Ratings)
The Shallow Feedback Problem: When someone gives you a 3/5 satisfaction score, traditional surveys just say "thanks!" and move on, leaving you with a number but zero insight into what actually needs fixing.
Traditional CSAT tools treat ratings as endpoints, capturing sentiment but missing the specific, actionable details that a skilled product researcher would naturally probe for—which part broke, when it felt slow, what would make it better.
Reforge Insights deploys AI follow-up conversations. The AI automatically asks contextual questions like "Which part of the integration setup felt most frustrating?" or "When you said 'slow,' were you waiting for data to load or pages to respond?" until it surfaces specific, actionable insights.
The result? Instead of knowing that 67% of users are "somewhat satisfied," you know that the payment confirmation step takes too long and the error messages are confusing. No more mystery ratings—just specific feedback that tells your team exactly what to build, fix, or optimize next.
🔗 Automatic Data Joining Across Sources
The Context Problem: A 2/5 satisfaction score means nothing without knowing if it came from your biggest customer or a day-one trial user, a power user hitting edge cases or someone still learning the basics.
Traditional CSAT tools leave you playing detective manually cross-referencing survey responses with user data, account information, and behavioral patterns. Hours of spreadsheet archaeology just to understand what a score actually means. It's the Feedback Fragmentation Tax in action—the hidden cost of having customer insights scattered across tools that don't talk to each other.
Reforge Insights connects the dots automatically. Every CSAT response arrives with full user context: tenure, usage patterns, account value, previous feedback history, and behavioral trends.
The result? You instantly know if that 3/5 score represents a concerning trend from a loyal power user or expected friction from someone still onboarding. No more guessing games, no more manual data matching—just intelligent insights that help you prioritize the right improvements for the right users.
📊 Team-Specific Reports
The Relevance Problem: An overall company CSAT score of 78% tells a checkout team absolutely nothing about payment flow satisfaction, and tells a mobile team nothing about app performance issues.
Traditional CSAT tools dump everything into one bucket, forcing individual PMs and product teams to manually slice, filter, and hunt through hundreds of responses to find feedback relevant to their specific features and goals.
Reforge Insights creates team-specific “Feedback Rivers.” Set up personalized reports around each team's ownership areas—mobile experience, onboarding flow, billing system—and get automatically filtered, analyzed feedback that actually matters to your roadmap.
The result? Your checkout team gets payment-specific satisfaction insights, your mobile team sees app performance feedback, and your onboarding team tracks new user experience—all without manual filtering or irrelevant noise. Just targeted feedback that drives the right decisions for the right teams.
⚡ Real-Time Feature Insights (Not Monthly Reports)
The Timing Problem: Your product team ships features weekly, but traditional CSAT reports arrive monthly, long after you've moved on to building the next thing and any feedback becomes irrelevant to current sprint planning.
Traditional CSAT tools operate on marketing or support timelines, sending quarterly satisfaction surveys that capture feedback about features you shipped months ago, leaving product teams making decisions in an information vacuum during their fastest-moving cycles.
Reforge Insights syncs with your development rhythm. Everything is analyzed in real-time. As new themes and analysis emerge, the product team is notified immediately.
The result? Insights that actually inform your next sprint, not historical reports about work you finished months ago.
Let’s Build!
Stop manually piecing together spreadsheets or copying and pasting things into ChatGPT to understand why users gave your product a 3/5.
Speed is winning in product. The teams shipping the most user-loved features aren't the ones with the biggest research budgets. They're the ones with the fastest feedback loops.
AI-Powered NPS and CSAT surveys in Reforge Insights gives you the insights your team needs, delivered at the speed your development cycles actually require. More survey formats coming soon.
Book a 30-minute Demo
Tired of CSAT scores that scream “3/5” and tell you nothing else? Reforge Insights’ new AI-Powered CSAT turns every bland rating into a rich user story—probing for the why, auto-joining it with behavioral data, and piping real-time, team-specific insights straight into your sprint planning. Skip the spreadsheet detective work; see exactly what to fix before your next release.
https://www.loom.com/embed/3888c1e5012d4bf4b3f9b043c4b69902?sid=9dd9b8ec-c73b-4c9e-bdcd-8b061aab2a6a
Picture this: It's sprint planning, and your team drops this CSAT metric on you:
"We surveyed 500 users about the new checkout flow. 34% satisfaction rate. The comments... 'fine', 'works okay', 'meh'. We've got two weeks to decide: iterate or move on."
What are you supposed to do with that?
Sure, you could spend weeks conducting user interviews to dig deeper. But you're shipping features weekly, your backlog is overflowing, and leadership wants a decision by Friday.
You need insights that move at the speed of product development.
Introducing AI-Powered CSAT to Reforge Insights
Today we're extending Reforge Insights with AI-Powered CSAT—satisfaction measurement designed for teams that can't afford to wait months for meaningful feedback.
The difference? Instead of collecting just scores, we collect stories. Instead of just measuring sentiment, we surface specifics. Instead of quarterly reports, we deliver real-time personalized insights.
💬 Intelligent Follow-Ups (Not Dead-End Ratings)
The Shallow Feedback Problem: When someone gives you a 3/5 satisfaction score, traditional surveys just say "thanks!" and move on, leaving you with a number but zero insight into what actually needs fixing.
Traditional CSAT tools treat ratings as endpoints, capturing sentiment but missing the specific, actionable details that a skilled product researcher would naturally probe for—which part broke, when it felt slow, what would make it better.
Reforge Insights deploys AI follow-up conversations. The AI automatically asks contextual questions like "Which part of the integration setup felt most frustrating?" or "When you said 'slow,' were you waiting for data to load or pages to respond?" until it surfaces specific, actionable insights.
The result? Instead of knowing that 67% of users are "somewhat satisfied," you know that the payment confirmation step takes too long and the error messages are confusing. No more mystery ratings—just specific feedback that tells your team exactly what to build, fix, or optimize next.
🔗 Automatic Data Joining Across Sources
The Context Problem: A 2/5 satisfaction score means nothing without knowing if it came from your biggest customer or a day-one trial user, a power user hitting edge cases or someone still learning the basics.
Traditional CSAT tools leave you playing detective manually cross-referencing survey responses with user data, account information, and behavioral patterns. Hours of spreadsheet archaeology just to understand what a score actually means. It's the Feedback Fragmentation Tax in action—the hidden cost of having customer insights scattered across tools that don't talk to each other.
Reforge Insights connects the dots automatically. Every CSAT response arrives with full user context: tenure, usage patterns, account value, previous feedback history, and behavioral trends.
The result? You instantly know if that 3/5 score represents a concerning trend from a loyal power user or expected friction from someone still onboarding. No more guessing games, no more manual data matching—just intelligent insights that help you prioritize the right improvements for the right users.
📊 Team-Specific Reports
The Relevance Problem: An overall company CSAT score of 78% tells a checkout team absolutely nothing about payment flow satisfaction, and tells a mobile team nothing about app performance issues.
Traditional CSAT tools dump everything into one bucket, forcing individual PMs and product teams to manually slice, filter, and hunt through hundreds of responses to find feedback relevant to their specific features and goals.
Reforge Insights creates team-specific “Feedback Rivers.” Set up personalized reports around each team's ownership areas—mobile experience, onboarding flow, billing system—and get automatically filtered, analyzed feedback that actually matters to your roadmap.
The result? Your checkout team gets payment-specific satisfaction insights, your mobile team sees app performance feedback, and your onboarding team tracks new user experience—all without manual filtering or irrelevant noise. Just targeted feedback that drives the right decisions for the right teams.
⚡ Real-Time Feature Insights (Not Monthly Reports)
The Timing Problem: Your product team ships features weekly, but traditional CSAT reports arrive monthly, long after you've moved on to building the next thing and any feedback becomes irrelevant to current sprint planning.
Traditional CSAT tools operate on marketing or support timelines, sending quarterly satisfaction surveys that capture feedback about features you shipped months ago, leaving product teams making decisions in an information vacuum during their fastest-moving cycles.
Reforge Insights syncs with your development rhythm. Everything is analyzed in real-time. As new themes and analysis emerge, the product team is notified immediately.
The result? Insights that actually inform your next sprint, not historical reports about work you finished months ago.
Let’s Build!
Stop manually piecing together spreadsheets or copying and pasting things into ChatGPT to understand why users gave your product a 3/5.
Speed is winning in product. The teams shipping the most user-loved features aren't the ones with the biggest research budgets. They're the ones with the fastest feedback loops.
AI-Powered NPS and CSAT surveys in Reforge Insights gives you the insights your team needs, delivered at the speed your development cycles actually require. More survey formats coming soon.