https://stream.mux.com/hUHTrqSZjohwISAHU01r7nAANLn3grcsItC1O00dc00zXw.m3u8
💡Get the depth of user interviews, at the scale and convenience of surveys: Get early access here to Reforge AI Interviewer today. Participate in an example interview here.
--
You know that sinking feeling: Your team just shipped a feature. Usage drops after two weeks. The exec team wants answers. You need real user insights—yesterday.
Your options?
Option 1: Blast out a survey. Get 500 responses that all say "it's fine" or "needs improvement." Zero actionable insights.
Option 2: Schedule 20 user interviews. Spend 3 weeks coordinating calendars, conducting calls, and synthesizing notes. By the time you have answers, it's too late.
We have a much better option for you.
🤖 Meet Your AI User Interviewer: Deep Insights In Hours
Today we are launching Reforge AI User Interviewer in open beta. Reforge AI Interviewer can conduct hundreds of in-depth, conversational interviews simultaneously, giving you the qualitative depth of 1:1 conversations at survey scale.
You simply:
Enter a learning goal and a draft of an interview plan will be generated.
Select the style of interviewer you want.
Send the link to your survey audience.
Users can have a full, engaging, and dynamic conversation with the AI Interviewer just like they would with a human researcher.
The best part?
Higher Opt-In Rates - Users can do the interviews on their own time and schedule, leading to higher opt-in rates.
More Brutally Honest Feedback - Users don’t worry about hurting the AI’s feeling leading to more brutally honest and actionable feedback.
Deep Insights In Hours, Not Weeks - No waiting days or weeks to get on the calendar of ever customer.
It’s better for you and your customers. Here is how it works.
Generate Interview Plans in an Instant
Simply describe what you want to learn:
"Why do users stop using our new security feature after 2 weeks?"
"What specifically caused you to abandon the checkout flow?"
"How do enterprise customers really use our dashboard?"
Our AI instantly generates a draft of interview plan with built-in research methodology to jumpstart your process.
Recruit the Right Audience from Existing Users
Stop manually hunting through user lists. When paired with Reforge Insights, AI Interviewer identifies and reaches out to users who:
Match your exact research criteria (behavior, segment, feature usage)
Are most likely to provide valuable feedback (based on engagement history)
Represent your key customer segments (from $10K to $1M+ accounts)
See exactly who you're interviewing—from contract value to product usage patterns.
Run Interviews While You Sleep
Users don't feel like they're talking to a bot. Instead, they feel heard. AI Interviewer conducts realistic, conversational audio interviews that:
Adapt personality to match your audience (professional, casual, technical)
Ask intelligent follow-ups based on each response
Probe deeper when detecting interesting insights
📊 Instant Analysis Combined With All Your Data
Here's what makes AI Interviewer exponentially more valuable. When paired with Reforge Insights, you get comprehensive analysis that other interview tools simply can't deliver:
Connected Feedback, Not Another Silo
Interview insights automatically merge with your existing feedback streams like support tickets, NPS, reviews, product analytics. Every conversation is enriched with complete user context. Finally, see the full story behind every insight.Insights Automatically Tied To Business Metrics
Go beyond individual conversations. AI Interviewer connects interview themes directly to your business metrics: understanding how sentiment shifts relate to retention rates, how feature requests correlate with account value, how user segments behave differently across your product.Action on Interviews with the Whole Picture
With your complete feedback ecosystem in view, AI Interviewer translates interview insights into immediate action:User stories and PRDs grounded in actual user language and validated pain points
Feature prioritization based on interview themes weighted by business impact
Executive presentations that connect user voice to key metrics and strategic decisions
The bottom line: Your interviews become living intelligence that drives decisions, not another folder of recordings gathering digital dust.
🚀 Get Started Today
Participate In An Example Interview
Want to know what it’s like? Participate in an example interview about the tools you use on a product team:
New to Reforge?
See the full experience. Try it out for free today while in beta.
Get a demo →
Existing Reforge Insights Customer?
AI Interviewer is live in your workspace right now. Start your first campaign and discover what your users really think about that feature you've been debating.
https://stream.mux.com/hUHTrqSZjohwISAHU01r7nAANLn3grcsItC1O00dc00zXw.m3u8
💡Get the depth of user interviews, at the scale and convenience of surveys: Get early access here to Reforge AI Interviewer today. Participate in an example interview here.
--
You know that sinking feeling: Your team just shipped a feature. Usage drops after two weeks. The exec team wants answers. You need real user insights—yesterday.
Your options?
Option 1: Blast out a survey. Get 500 responses that all say "it's fine" or "needs improvement." Zero actionable insights.
Option 2: Schedule 20 user interviews. Spend 3 weeks coordinating calendars, conducting calls, and synthesizing notes. By the time you have answers, it's too late.
We have a much better option for you.
🤖 Meet Your AI User Interviewer: Deep Insights In Hours
Today we are launching Reforge AI User Interviewer in open beta. Reforge AI Interviewer can conduct hundreds of in-depth, conversational interviews simultaneously, giving you the qualitative depth of 1:1 conversations at survey scale.
You simply:
Enter a learning goal and a draft of an interview plan will be generated.
Select the style of interviewer you want.
Send the link to your survey audience.
Users can have a full, engaging, and dynamic conversation with the AI Interviewer just like they would with a human researcher.
The best part?
Higher Opt-In Rates - Users can do the interviews on their own time and schedule, leading to higher opt-in rates.
More Brutally Honest Feedback - Users don’t worry about hurting the AI’s feeling leading to more brutally honest and actionable feedback.
Deep Insights In Hours, Not Weeks - No waiting days or weeks to get on the calendar of ever customer.
It’s better for you and your customers. Here is how it works.
Generate Interview Plans in an Instant
Simply describe what you want to learn:
"Why do users stop using our new security feature after 2 weeks?"
"What specifically caused you to abandon the checkout flow?"
"How do enterprise customers really use our dashboard?"
Our AI instantly generates a draft of interview plan with built-in research methodology to jumpstart your process.
Recruit the Right Audience from Existing Users
Stop manually hunting through user lists. When paired with Reforge Insights, AI Interviewer identifies and reaches out to users who:
Match your exact research criteria (behavior, segment, feature usage)
Are most likely to provide valuable feedback (based on engagement history)
Represent your key customer segments (from $10K to $1M+ accounts)
See exactly who you're interviewing—from contract value to product usage patterns.
Run Interviews While You Sleep
Users don't feel like they're talking to a bot. Instead, they feel heard. AI Interviewer conducts realistic, conversational audio interviews that:
Adapt personality to match your audience (professional, casual, technical)
Ask intelligent follow-ups based on each response
Probe deeper when detecting interesting insights
📊 Instant Analysis Combined With All Your Data
Here's what makes AI Interviewer exponentially more valuable. When paired with Reforge Insights, you get comprehensive analysis that other interview tools simply can't deliver:
Connected Feedback, Not Another Silo
Interview insights automatically merge with your existing feedback streams like support tickets, NPS, reviews, product analytics. Every conversation is enriched with complete user context. Finally, see the full story behind every insight.Insights Automatically Tied To Business Metrics
Go beyond individual conversations. AI Interviewer connects interview themes directly to your business metrics: understanding how sentiment shifts relate to retention rates, how feature requests correlate with account value, how user segments behave differently across your product.Action on Interviews with the Whole Picture
With your complete feedback ecosystem in view, AI Interviewer translates interview insights into immediate action:User stories and PRDs grounded in actual user language and validated pain points
Feature prioritization based on interview themes weighted by business impact
Executive presentations that connect user voice to key metrics and strategic decisions
The bottom line: Your interviews become living intelligence that drives decisions, not another folder of recordings gathering digital dust.
🚀 Get Started Today
Participate In An Example Interview
Want to know what it’s like? Participate in an example interview about the tools you use on a product team:
New to Reforge?
See the full experience. Try it out for free today while in beta.
Get a demo →
Existing Reforge Insights Customer?
AI Interviewer is live in your workspace right now. Start your first campaign and discover what your users really think about that feature you've been debating.