Ada Chen Rekhi is co-founder of Notejoy and an executive coach who helps founders scale themselves alongside their teams. She is an entrepreneur and marketer with over a decade of experience in productivity, SaaS, and data-driven marketing. Most recently, she was Senior Vice President of Marketing at SurveyMonkey, the leading provider of online surveys through a period of rapid growth leading up to their IPO. Prior to SurveyMonkey, she co-founded Connected, a contact management startup acquired by LinkedIn. While there, she led LinkedIn’s marketing efforts for their Growth team as well as LinkedIn Subscriptions. Ada writes at adachen.com.